基于制度环境和任务环境观点的厂商关系管理
Release time:2021-05-14
Hits:
- Affiliation of Author(s):
- 经济与工商管理学院
- Journal:
- 南开管理评论
- Key Words:
- 营销渠道; 任务环境观点; 制度环境观点; 渠道关系; Task Environment Perspective; Institutional Environment Perspective; Ch
- Co-author:
- 钱丽萍
- First Author:
- 任星耀
- Indexed by:
- Journal paper
- Document Code:
- 84773
- Issue:
- 4
- Page Number:
- 40-46
- ISSN No.:
- 1008-3448
- Translation or Not:
- no
- Date of Publication:
- 2009-01-01
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